Development of Donor Relationship Management Strategic Framework

About Project
Aimed to assess and improve the organization’s capability in fundraising and donor management. Through the application of organizational capacity assessment tools, various areas for enhancement were identified, including the need for refining fundraising procedures and processes to tap into different donor streams effectively. It was noted that strengthening people skills within the core team and support roles could enhance the effectiveness of fundraising activities. Additionally, improvements in core organizational systems and processes for raising funds and managing fundraising activities were highlighted as essential.
Historical data related to the funding of IR-Pakistan’s country program revealed a heavy reliance on IR worldwide partners for program financing, primarily due to the absence of fundraising operations within Pakistan. While the organization planned for program value growth, challenges such as insufficient availability of human resources and financial constraints hindered the development of an indigenous funding base. Opportunities for leveraging the organization’s positive image and expanding outreach to potential donors, including the corporate sector, were identified. However, alignment between IR-Worldwide partners and IR-Pakistan for donor engagement and the generation of research evidence to support fundraising efforts were deemed crucial. Despite these challenges, IR-Pakistan’s positive image, particularly in upholding Islamic values, presented opportunities for extending its reach across diverse donor segments.